New Research in How to Grow Social Media Leads

Phil Mershon provides an excellent summary of new research by Hubspot and Edison Research in his July 14th blog post, How to Grow Social Media Leads:

New Research.

The research confirms how social media contributes to bottom-line results:

  • More frequent blog posts bring greater traffic and leads
  • A steady library of blog posts grew leads and traffic better
  • More Twitter followers = more leads
  • Bigger Facebook fanbases mean better results
  • Social demographics are growing

Phil’s post includes links to several SocialMediaExaminer’s How-To articles to help:

(1) 26 Ways to Use Social Media to Generate Leads by Debbie Hemley

(2) 6 Ways to Constantly Produce Quality Blog Content by Denise Wakeman

(3) 21 Creative Ways to Increase Your Facebook Fanbase by Mari Smith

(4) 8 Simple Steps to Growing a Quality Twitter Following by Cindy King

This post was authored by Deborah Franke, a freelance digital marketing expert who authors a blog and is a member of the ISA Marketing & Sales Summit Planning Committee.